Whole Foods is pulling on the reins when it comes to mandatory GMO labeling in their stores. The Austin, Texas-based company announced the mandatory initiative in 2013, and a letter sent to suppliers in mid-May by A.C. Gallo, chief operations officer, said Whole Foods’ plans are on hold.
The natural food retailer, which was acquired by Amazon last August, said it’s pausing the plan in response to supplier concerns over the ruling as the USDA is currently accepting comments on what is likely to be a government-enforced GMO labeling law.
Gallo has said this is not a permanent cancellation of the initiative. He referred to the proposed Bioengineered Food Disclosure Standard proposed by the U.S. Department of Agriculture as a contributor to the company’s decision, according to AgWeb. “As the USDA finalizes the federal regulation in the coming months and the food industry assesses the impact, we do not want our policy to pose further challenges for you and your businesses,” the note said.
“While the proposed rule speaks to requirements for disclosing a bioengineered food, it is silent on requirements for making an on-label non-GMO claim. Given the uncertain details of the regulation, we do not expect the verification of non-GMO claims on existing branded products by the previously communicated Sept. 1, 2018 deadline. Once there is a better understanding of the final federal regulation, we will be able to provide further updates and timelines.”
That means Whole Foods, like every other business, is relying on the government to set the standards for them. Not to mention the scheme was probably fake from the get-go.
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