Nintendo Cuts Sombrero From Super Mario Following ‘Cultural Appropriation’ Outrage

Super Mario Odyssey is the latest Nintendo game to fall afoul of social justice warriors.

Nintendo has partially capitulated to the complaints by changing the game’s “controversial” artwork on its cover.

When visuals of the game were released earlier this year, perpetually offended progressives raised their voices in anger at the appearance of Mario in a traditional Mexican outfit, replete with a sombrero and poncho. His stereotypical look prompted cries of “cultural appropriation,” to which Nintendo has responded by removing the offending look from the box art.

Animal rights activists at PETA went after Mario for wearing the raccoon-skinned Tanooki suit with an ultraviolent spoof, alleging that it promoted violence against animals. But the organization quickly explained that they only intended it as a joke.

The same can’t be said of progressives, to whom cultural appropriation is a very real issue — and one that’s prompted numerous colleges to issue warnings against wearing politically incorrect Halloween outfits..

When the box cover for Super Mario Odyssey was unveiled at the Electronics Entertainment Expo (E3) in June, a portion of the cover art showed the portly protagonist dressed up as a Mexican. It was presented alongside other visuals depicting the mustachioed Italian plumber in several different looks and environments, to emphasize the game’s diverse content.

It received complaints from social justice warriors, some of whom proudly identify as “latinx” — a made up word intended to neuter the Spanish language of gendered terminology. In a now deleted tweet, Rebecca C-Palacios wrote: “Hey, it would be nice if we used this stereotype less.” Her words became a meme, prompting her to delete it.

Many Mexican gamers objected to her complaints, stating that they had no problem with the content. Some offered rebuttals to Palacios and others like her to state that they did not need others feeling offended on their behalf, and that they enjoyed recognition from Nintendo.

I am from Mexico and I am honored that Nintendo does this.

— Gustavo Rebollar (@U_Nintendo) June 13, 2017

Mexican here, chinga tu madre.
Don’t try to speak for us, we Mexicans love this stuff and like seeing our culture in media. Pendeja.

— Jass (@Jassbec) June 13, 2017

As a mexican, I love it.

There’s a reason why Mexico got angry when WB censored Speedy Gonzales in Mexico, he is insanly popular here.

— starsun (@starflash24) June 13, 2017

Popular YouTuber AlphaOmegaSin highlighted the complaints in a video.

The artwork has been altered following complaints. Mexican Mario, while probably still present in the actual game, has been replaced by a visual of him in snorkeling gear, swimming underwater.

One can’t help but wonder why progressives haven’t gone after Mario for being an Italian stereotype.

Ian Miles Cheong is a journalist and outspoken media critic. You can reach him through social media at @stillgray on Twitter and on Facebook.