Experts Reveal Techniques Used by the Media to Brainwash & Control Us

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propaganda

by Dylan Charles

With so much vitriol flying in every direction these days about fake news, Russian propaganda, misinfo and disinfo, it’s crucial to acknowledge and understand the fact that there is a definitive science to distorting reality and manufacturing public consent. Many of the deliberate techniques of this form of social mind control are well-documented, having been revealed by industry insiders, experts, and content manufacturers.

In the Beginning

Known as the father of modern propaganda, Edward Bernays was the original pioneer of social engineering via mass media. In the early 20th century Bernays laid the foundation for cultural programming at the whole-society level by helping to transform a mostly rural agrarian based society into a homogenized culture of consumers and devout statists.

“Bernays combined the work of people such as the French social psychologist Gustave Le Bon to create techniques which appeal to the subconscious emotions of the public, as opposed to engaging the public in rational and intellectual debate.” ~Steven Macmillan

The principles he set in motion have dramatically influenced the growth of our culture, and now, having carried his torch into the 21st century, here’s what several experts on modern brainwashing, propaganda and mind control have revealed about their craft.

A Renowned CBS Journalist Explains ‘Astroturfing’

One of the most important things happening in our world today is the corruption of grass-roots movements and how these movements are portrayed in the media to achieve very specific social and political results. We see this at work in major ways today as dozens of seemingly organic social movements are repeatedly used to create the ongoing narrative of social chaos, racism, division, and political protest.

Sharyl Attkisson, author and former investigative reporter with CBS News, explains the tactic known as ‘astroturfing,’ which is a scheme to fake grassroots movements:

“Astroturf is a perversion of grassroots. Astroturf is when political, corporate, or other special interests disguise themselves and publish blogs, start Facebook and Twitter accounts, publish ads, letters to the editor, or simply post comments online, to try to fool you into thinking an independent or grassroots movement is speaking.” ~ Sharyl Attkisson

These methods are used to give people the impression that there is widespread support for an agenda, when, in reality, the public may not have any true interest at play. Astroturf tactics are also used to discredit or criticize those that disagree with certain agendas, using stereotypical names such as conspiracy theorist, quack, racist, and other popular catch terms.

Here is a summary of astroturf tactics, as described by Attkisson:

  • Creating of Wikipedia pages, monitored by corporations.
  • Creating a social media presence, including Facebook and Twitter accounts, run by paid professionals.
  • Secretly funding non-profit organizations to create third-party support and web presence.
  • Search engine optimizing web pages such as blogs and third-party sites that support a specific agenda.
  • Financing industry research that is deceitfully presented as independent opinion.
  • Funding experts working on unrelated projects, while in reality creating paid consultants.
  • Finding sympathetic news outlets to portray such groups in predictable terms.

A thorough presentation on the matter by Attkisson can be seen here:

Filmmaker Tells You All about Subliminal Messaging

Subliminal messaging is a staple of modern mind control, and when bombarded with such cleverly concealed information, the emotional mind can be triggered and a person’s intellect can be subjugated in favor of base mental processes such as fear or sexual desire. A person may not consciously realize why they start to become more attracted to certain behaviors, lifestyles or products, but the attraction is real and materializes in their personal choices.

“..subliminal ads are used as a technique not only to increase sales but is also used to divert youth and involve them in such type of behaviour which is only hazardous to the consumer.” ~ Impact of Subliminal Messaging in TV Advertisements on Consumer Behaviour – A Case Study of Youth in Kashmir Province of J&K, Blue Ocean Research Journals (source)

In the 2011 documentary Programming the Nation, filmmaker and former advertising sales rep, graphic artist and digital media producer, Jeff Warrick, provides modern examples of how subliminal messages and other subconscious techniques are used in advertising and other media to reinforce cultural norms and social programs such as consumerism, health choices, the materialization of women‘s bodies, and the glorification of violence.

“Could such techniques really be contributing to a variety of social, political and economic problems currently present in our culture? Such as obesity, anorexia, and other eating disorders? The ongoing war on terror? And what about the ever-increasing amounts of debt, that has tightened its grip on a growing percentage of the population?” ~Programming the Nation

In the film, Warrick examines how these effective techniques have conditioned the United States public to accept certain lifestyle choices by veiled suggestion placed in ads, television programs, films and newscasts. Watch the full documentary, here:

Final Thoughts

The effects of decades of manipulative media can be seen in the gridlock of ideas, the overly-confrontational and divisive nature of modern discourse, and the extreme homogenization of American cities and towns, where people now look the same, buy the same things, eat the same food, and share a narrow spectrum of ideas and values.

These two expert examples are but a couple among many techniques used to sway public opinion and change public behavior, but for these to be effective, the public must be remain unaware of the how the science of social programming and brainwashing are at work manipulating our lives.

“As Tavistock’s researchers showed, it was important that the victims of mass brainwashing not be aware that their environment was being controlled; there should thus be a vast number of sources for information, whose messages could be varied slightly, so as to mask the sense of external control.” ~ Specialist of mass brainwashing, L. Wolfe

Dylan Charles is a student and teacher of Shaolin Kung Fu, Tai Chi and Qi Gong, a practitioner of Yoga and Taoist arts, and an activist and idealist passionately engaged in the struggle for a more sustainable and just world for future generations. He is the editor of WakingTimes.com, the proprietor of OffgridOutpost.com, a grateful father and a man who seeks to enlighten others with the power of inspiring information and action. He may be contacted at wakingtimes@gmail.com.

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  • WinstonSmithy

    Isn’t it contradictory to bemoan”the gridlock of ideas, the overly-confrontational and divisive nature of modern discourse” while noting “the extreme homogenization of American cities and towns, where people now look the same, buy the same things, eat the same food, and share a narrow spectrum of ideas and values”? Which one is it?

    • gabe

      Both become the same but are presented from different angles to stoke rage in a way that will target specific people and brand others as the enemy.

    • Brad Dueringer

      I know what you mean by the homogeneous nature of the country now. I am 52 and when I traveled the country as a kid, there were much greater differences in culture and the people in different regions. Now, as the youth like to say, “not so much”.

      I’m convinced that the ubiquitous watching of TV is to blame. It actually lowers your IQ, studies have proven as such. I haven’t watched TV in nearly 20 years and I already feel like a “stranger in a strange land” when I talk with random people. It’s like a Robert Heinlen sp? novel.

  • TrevorD

    “The media’s the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that’s power. Because they control the minds of the masses.” – Malcom X
    “Concern should drive us into action and not into a depression. No man is free who cannot control himself.” – Pythagoras

    • Bethjhodge

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  • SleepKnowMore

    I, for one, am sick of being in a crowd of people and seeing people zoned out and staring into their screen. It’s as if the only time they bother to look up is to record something with their phone. When “looking around” and “being aware” becomes taboo, we are all in serious trouble.

    If you are one of these people – PLEASE STOP NOW! It’s not too late to actually experience life while you are outside your home. You CAN do what normal people used to do: Check your messages at home, in private, but remain awake and aware while among other people. Put your phone back into your pocket and look at people when they are talking to you, please.

    • OneTwoFive

      We are way past the brink:

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      • SleepKnowMore

        “There was of course no way of knowing whether you were being watched at any given moment. How often, or on what system, the Thought Police plugged in on any individual wire was guesswork. It was even conceivable that they watched everybody all the time…”

        • Brad Dueringer

          They have a copy of all that we contribute here

    • Brad Dueringer

      I would like to start a grassroots group that advocates the cessation of TV, constant smart phone use, Facebook and all the mindless tech/control distractions. But the main focus would be getting rid of TV.

      It would need a catchy name…..boy the elite would hate this group with a passion if it ever became a big movement.

  • fgt4urights

  • Gil G

    Or is it to answer the question as to why everyone aren’t Conservative Christians?

  • j.hendricks

    RE: rhetoric of intimidation, A good school like U of Md. will teach you the far left socialist means of brainwashing. A Phd program is avail, not for you unless you are a real lefty. One grad i know has lost her husband, family and her daughter suicided. A very dangerous way to go.

  • PCisAfalsegod

    They don’t call it television programming for nothing folks.

    • Brad Dueringer

      So true..it actually lowers your brainwaves to lower alpha. Studies show that in this state, information bypasses critical thinking and goes directly into your subconscious.

      Get rid of your TVS if you value having independent thoughts

  • Brad Dueringer

    There was a film made in France called The Green Beautiful that was very popular when it came out….now you can’t find a copy anywhere. I know why because one of the main themes was how bad TV is. Tptb made sure that we can’t get a copy.

    The real grass roots movement should be a group that advocates and helps people stop watching TV period and gets rid of the infernal mind control device.

    I guarantee this would really get tptb going….

  • Guest
  • walcon

    Didn’t we learn all about this manipulation since our childhood? “You’ll go blind”.
    Rabbits and eggs on Easter, Santa delivering gifts to the world in one night, You must support even an evil president…………………………
    Oh I have more. “If you didn’t vote- don’t complain”.
    At what point in time did we start trusting what we see and hear?